About me
Graphic Designer with over 10 years of experience in both agency and freelance settings, collaborating with national and international clients. Skilled in creative direction, advertising strategy, and cross-media design, I have led and worked alongside design teams to develop impactful campaigns for ATL, BTL, and digital media.
As a detail-oriented, aesthetically driven, and results-focused professional, I thrive in creative processes and team environments. My approach balances strategic thinking with high-quality execution, always aligned with the core objective: creating value for brands.
Key Experience
Senior Creative Designer & Proyect manager
UMA - Vehículo Comerciales
2020-2024
Senior Creative Designer & Proyect manager


Education
PRIMARY EDUCATION
Colegio Calasanz - Medellín, Colombia
SECONDARY EDUCATION
Colegio Calasanz - Medellín, Colombia
INSTITUTE OF ARTS - IDEARTES
Digital Graphics Technician (5 semesters)
INSTITUTE OF ARTS - IDEARTES
Digital Graphics Technologist (3 semesters)
MARKETING MANAGEMENT DIPLOMA
Politécnico de Colombia
ADOBE CERTIFIED ASSOCIATE (ACA)
Visual Communication Using Adobe Photoshop
ADDITIONAL TRAINING
Communicative English Level B2 - Colegio Mayor de Antioquia
Digital Photography Diploma - Yurupary


UMA - Customer Experience
2020-2023
Senior Creative Designer
BW Brainworks Agency
2013-2020
Senior Creative Designer (Freelance)
HOGAR DE ÁNGEL SAS
2024-Present
Lastly I am...
Graphic Design & 360° Campaign Conceptualization
Designed and conceptualized creative assets for 360° campaigns in collaboration with marketing directors and sales teams.
Adapted designs for cross-platform formats: digital banners, landing pages, social media, and interactive presentations.
Creative Development & Visual Strategy
Produced style guides, mood boards, creative proposals, and mockups to align with brand vision.
Prepared and technically reviewed final artwork for both digital and print environments.
Collaboration & Project Management
Actively participated in briefing sessions, creative workshops, and design reviews.
Managed timelines and workflows to deliver simultaneous projects under tight deadlines.
One sentence
A music-obsessed creative
An art-curious
A tech geek
A motorcycle explorer
A gaming fanatic
A proceduralism devotee
A nice dancer
"Problems can't be solved with the same thinking that caused them." Alber Eistein
Let's build something great together







